I'm the new kid on the block here at
CRMXchange,but since I've been involved in customer-related
issues since the prehistoric days when CTI was
the golly-gee tecnhology and it was still acceptable to
use the dreaded 'T" word to summarize the industry as a whole,
I'm not all that new and hardly a kid.
I've seen the terminology
migrate from customer service to customer
care, to customer relations management--before it became the
acronym we now all know and love. But the growing demand
for immediate...
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The main topics of interest at the IQPC Call
Center Week Las Vegas were ‘cloud’ and ‘multi-channel’.
Attendees were also concerned with the use of social media.
How customers connect to companies is evolving. Customers
want to connect on their own terms with the channel that suites
them best. Vendors are attempting to respond to the
customer’s needs with a variety of new solutions. Below is a
recap of exciting technologies and solutions that were at the
event.
360'CRM is
a full spectrum CRM...
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As the contact center landscape changes, so too must the
reporting and analysis solutions that drive decision-making and
performance management. Each contact center is a unique mixture of
systems, applications, people and culture serving a specific
customer or client segment, each will need a different roadmap to
their destination.
There are four common reasons that contact centers are driven to
undertake this journey in the first place:
1. Current reports don't meet requirements: Typically,...
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Features commonly provided by unified desktop solutions are as
follows:
Single
login/logout - Once the agent logs into the application
they have unified access to multiple applications. There is no need
to log in and out to access data bases or other applications.
Pre-populated screen
pops - Unified desktops rely on the CRM as well as other
sources, such as IVR entries and data gleaned from enterprise data
bases to fully populate screens before the agent takes the call.
All unified desktops pop...
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The following are some more information on the vendors who
attended the IQPC event.
Analytics
For companies frustrated with isolated or disparate data sources,
360'CRM's latest advances in its InSight data
analytics tool provides new levels of actionable information for
the Call Center or Channel Management practitioner. InSight
not only automatically draws call center performance data in to a
common, universally comparable dashboard and report analytics
library, it also integrates internal...
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The staff of CRMXchange was
present at the IQPC Las Vegas Call Center Week. IQPC did a
commendable job with the content and speakers in the
event. The exhibit hours were long, running close to 11 hours
on day one, but the vendors were pleased with the amount of
interest that people showed in their products and
services.
We traveled the exhibit
hall. Below are some vendor highlights.
Analytics
Contact Solutions
– The Continuous
Improvement Practice (CI) is based on a unique methodology and
supported...
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NICE Systemsrecently conducted a Consumer Channel Preference Survey on the
communications channels preferred by consumers when contacting
business and service providers. The survey reveals that the role of
the contact center is evolving to "Tier 2" status, that is - for
taking care of escalated service requests that were not addressed
by other channels such as the web or Interactive Voice Response
(IVR). This change in consumer behavior reflects the importance and
strategic role that the contact...
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Recent studies show that the vast majority of consumers today
are both familiar and comfortable with the use of automated
telephone self-service systems, including IVRs.
In fact, in a report by Forrester Consulting, 65% of consumers say
they expect, and some even prefer, the self-service system over a
live agent for certain tasks, such as prescription refills, getting
a flight status, checking an account balance, storing information
requests and tracking shipments. inContact discusses
how to get...
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Cisco
sees “focused” video for customer care, where the video
elements are engaged in the call flow only when they truly provide
demonstrable value a new trend. For example, self-service
sessions might best be supported with audio-only
interactive-voice-response (IVR) systems or applications on
intelligent devices that then escalate to video interactions when a
customer service representative becomes available.
A customer care representative can save time by showing a
caller how to do...
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According to Donna Fluss, President, DMG Consluting, IVR is
perceived as a dependable core contact center application that runs
without requiring a lot of attention. Most contact center leaders
would prefer to invest in new solutions, like speech analytics,
rather than in their old and dependable IVRs. The “catch” is that
the right investment in IVR is likely to result in major cost
savings.
DMG recommends that any organization that has not optimized their
IVR application in the past three years...
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The joint Speechtek/CRM Evolution conference offered attendees
ideas, strategies, and technologies to help streamline business
processes, improve customer satisfaction levels, and increase
profitability. Below is a review of just a few of the
organizations we met with at the conference.
West Interactive has been
very busy this year with the acquisition of Holly Connects, a voice
platform, and TuVox, an IVR hosting and managed services
company. The acquisitions round out West’s ability to...
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It shouldn’t come as earth-shattering news to anyone that the
experiences customers have when interacting with a business have a
major impact on satisfaction, and ultimately the company’s
survival. Before you can effectively manage customer experience
though, you need to know where your organization stands today. The
old adage, “You can’t manage what you don’t measure”, still
applies.
One good way of measuring current performance is through a
formalized benchmarking process. A major benefit of...
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Do you know if your interactive voice response
(IVR) system is successfully handling customer interactions and
providing your company the expected return on investment?
Businesses need quantifiable information in order to effectively
focus their IVR efforts; however, there is no commonly accepted
standard for measuring IVR performance.
That’s not to say there’s a shortage of
popular IVR metrics – there are plenty of them in fact. Many of
them focus on indirect measurements like containment and...
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It shouldn’t come as earth-shattering news to
anyone that the experiences customers have when interacting with a
business have a major impact on satisfaction, and ultimately the
company’s survival. Before you can effectively manage customer
experience though, you need to know where your organization stands
today. The old adage, “You can’t manage what you don’t measure”,
still applies.
One good way of measuring current performance is through a
formalized benchmarking process. A major benefit of...
continue reading this post »
In a challenging economic environment, holding on to existing
customers is as important as attracting new ones. While it’s
recognized that First Call Resolution (FCR) is a top driver of
customer satisfac¬tion, actual usage of this metric is surprisingly
low, according to the folks at
CallCopy.
A new
eBook from
CallCopy explores the reasons why contact centers should
implement FCR as an essential key performance indicator (KPI),
discusses some of the challenges associated with definition...
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Companies invest time, money and effort to build brands and
implement quality standards with one goal in mind: to enhance the
customer experience and t drive customer acquisition and
retention. But when you hire a partner, you give up a measure of
control over your brand and service.
In an ideal world, your partner’s performance goals and
strategies would be perfectly aligned with your own. The
reality, however, is that your partners have their own financial
goals and operational challenges....
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The integration of self speech service
applications into an IVR system has become the norm rather
than the exception in today’s environment primarily due to the cost
saving and the efficiencies they are generating for companies and
the high level of customer satisfaction they are achieving for
their customers. Daniel Hong, Lead Analyst at Ovum, believes that the next hot area
for these applications promises to provide us with a bevy of
significant improvements which should continue to improve...
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A Q3 2009 survey asked 107 enterprise, contact center and IT
executives and decision-makers from around the globe to identify
their top goals and priorities for 2010. Surprisingly voice- speech
self-service solutions (also known as interactive voice response
systems or IVRs) are expected to play a key role in helping
enterprises of all sizes achieve their 2010 objectives.
The top 2010 goal for enterprise and contact center executives
is improving customer service, thus increasing...
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2008 was an impressive year for the hosted call center
infrastructure market, and the first half of 2009 is proving to be
even better. Research showed that the worldwide economic recession
drove many organizations in all verticals to consider hosted
contact center infrastructure solutions. DMG found that many of
these companies were not classic risk takers, but rather companies
that viewed hosting as an opportunity to do business differently,
without a great deal of initial investment.
Growth of...
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